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Paid Media Agency
We are a London-based Digital Marketing Agency for brands that harbor big ambitions! Our paid Media
services include Pay per Click campaigns, Google Ads, Social Media marketing campaigns.
Who We Are?
Our digital marketing and paid media services are designed to propel your business to the next level! As an expanding agency, we believe in substantial growth, which is measurable, and our clients can vouch for the qualitative difference they felt after their association with us.
What makes us different?
Our experience and expertise speak for themselves! Constructive collaboration, trust, and delivering great hands-on marketing and strategic consultancy for client’s businesses make us the pioneer in the field. We believe in sustainable long-term results and stay away from short-term solutions that don’t stand the test of time. That’s why we’ve cultivated a team of digital experts who have a creative edge and can utilize existing digital marketing strategies to the best effect. We believe that creativity, coupled with forward-thinking and new technologies, can create synergy for your business.
We believe that human resource is your biggest asset, and all the tools and technologies along with our data-driven approach work because of our team’s skill and experience! The People First approach reflects our beliefs both with our team as well as with the client. Our clients respond with loyalty, and we prosper together. But, profit is just the by-product! We set our priorities straight! We know that creating value for the client’s business starts with providing and an enriching experience to the client and not just getting the work done!.
In the 21st-century online business world, Digital marketing is no longer a ‘add-on”, it is a must-have for your marketing strategy.
We take pride in delivering effective paid media solutions to the very best in the business despite our relative youth as an agency.
The Paid Media Agency Edge
Relentless commitment
We believe the best way is mutual growth! Growing your business means growing our business. Therefore, we first analyze your business, apprise you of the best of strategies available and based upon your budget and timeline; we initiate the processes that are most likely to have a solid impact right from the start.
Evidence-Based and Data-Driven Approach
Transparent and regular communication regarding our optimization efforts is the key to building healthy business relationships, and we believe in that! Therefore, we submit periodic reports generally at the end of the month to inform you about the impact of the online marketing activities to track progress. This communication is two-way traffic and based on your inputs, we customize and present the desired information for you to plan your business activities accordingly.
Investing in our people
Team Building is all about inspiring, educating, maintaining transparency, trust, and sharing the spoils with the staff; the result would be the team would put in their best for our clients.
An overview of our Paid Media Services
PPC Management(Pay per click ad)
PPC is a way of generating traffic and conveying your website’s online presence by advertising directly across Google Ads, Microsoft Ads (previously known as Bing Ads). Pay per Click impacts your website traffic by attracting focused traffic to your website. PPC success is an optimum mix of a variety of factors like Keyword, ad and landing page relevancy, conversions, cost per acquisition (CTA) and click-through rates (CTR), and even your quality score user affect PPC performance.
Our pay-per-click experts know how to target ads with precision using their specialist approach to PPC campaign management as a paid media agency. We test, research, and analyze, building winning strategies across Google Ads, Microsoft Ads (previously known as Bing Ads), Yahoo and Search Partners for international presence. Then, using a rational and concentrated method, we ensure that your budget justifies the returns you expect from the campaign.
Our Audience first approach helps us focus on the user behind the click.
Our pay per click marketing services transforms data into information and information into insight. . Tangibility is another plus point, as you would be able to measure your efforts in quantifiable terms. PPC makes it convenient for you to target your ads under multiple categories like keywords, location, time, devices, and others. Then, depending on your pocket’s size, you can initiate the PPC campaign and halt it when it outstretches your budget.
Our pay-per-click experts know how to target ads with precision using their specialist approach to PPC campaign management as a paid media agency. We test, research, and analyze, building winning strategies across Google Ads, Microsoft Ads (previously known as Bing Ads), Yahoo and Search Partners for international presence. Then, using a rational and concentrated method, we ensure that your budget justifies the returns you expect from the campaign.
Our Audience first approach helps us focus on the user behind the click.
Our pay per click marketing services transforms data into information and information into insight. . Tangibility is another plus point, as you would be able to measure your efforts in quantifiable terms. PPC makes it convenient for you to target your ads under multiple categories like keywords, location, time, devices, and others. Then, depending on your pocket’s size, you can initiate the PPC campaign and halt it when it outstretches your budget.
Paid Social
In UK, with the average user spending 2 hours per day on social media! It is too good an opportunity to miss! Paid social is an intensely competitive, yet it is an indispensable place to be. Social media advertising provides your business the much needed penetration and reach to almost any potential customer. If you are ready to take the strategic approach and has the ability to standout creatively and impress the target audience, then with the help of algorithmic targeting and data driven approach, we will help you reach your goals and reach optimal conversion and return on your investment.
Paid Social Advertising platforms we work with include:
Facebook Ads
Facebook is the pioneer in paid social – and for damn good reason. Due to the nature of the platform and the magnanimity of the data it collects from users, Facebook targeting options are almost infinitely detailed. Demography, location, behavior are some of the attributes that make facebook the obvious choice for targeting new audiences.
Whether you are in B2B business or B2C business, we guide you whether or not this is the right channel for you or not!
Instagram Ads
one of the fastest-growing social media networks and platforms where users tend to pay attention to more brands than any other social network. Instagrmmable Business to Customer ads with strong visual appeal and crisp message perform exceptionally well!
Twitter Ads
Promoting tweets with Twitter Ads help to help brand amplification, increase engagement and drive traffic to your website as 330 million global users provides a plethora of opportunities for businesses to communicate with their customers and advertise their brand at the same time.
LinkedIn Ads
Posting ads on the worlds largest professional network provides an opportunity to B2B advertisers to target decision-making individuals., based on job profile, company name, even seniority.
We, at Paid Media Agency believe that a social media campaign that does not drive sales is not worth pursuing. We develop a holistic strategy that reaches across social platforms that engage people and do so with consistent messaging in every conversation. In 2021, social is personal to your audience, and you should treat it that way.
Search Engine Optimization
SEO involves improving your site visibility for the relevant searches online. The better visibility your pages have in search results, the better the attention of prospective and existing customers, which means higher revenues! Search engines such as Google employ bots to crawl pages on the web, go from site to site, collect information about those pages, and put them in an index.
Always keep in mind that your potential customer reaches you via the right keyword search! Our team of experts is thorough in the keyword research and analysis suiting your business needs. No Search Engine Optimization service will remain complete without “On-Page SEO”. The ultimate focus is to appeal to end customers. Meanwhile, don’t forget to appeal to search engines too! Generating good content is the only job half done, but your site should present the content in the best possible way. If you can create and implement a superior onsite SEO strategy than your competitor, and you would be rank higher
Content Writing and Content Marketing Services
You feel that you have optimized your website, but still, it is not generating the desired traffic? The number one reason is that you are not providing quality content in a structured and coherent way. As they say, Content is the king! Even the most effective SEO techniques, paid searches, and social media advertising techniques would fall short in grabbing customer’s attention if it is not backed with the excellent and engaging content!
At Paid Media Agency, our content writers are experts in producing SEO optimized landing pages, crisp Content for social messaging and awe inspiring Paid Ads. Our content marketing services focus on audience expansion, which includes creating audiences for paid social and display remarketing.
Know more about Us
What does a Paid Media Agency do?
The search behavior of the clients is evolving at an extremely fast pace, with customers engaging in research based searches rather than random searches. Further, the importance of brand reviews and price comparisons for online marketing have shot up in recent times. Informed decision-making is the in thing now concerning buying online services! A paid media service agency helps you to start earning results for your business right away.
A Paid Media Agency allows you to:
- Create awareness of your brand, product or services
- Helps you capture the existing demand.
- Consolidating your position in the market.
- Gain competitive edge over competitors in the Google search results.
- Scale up your online presence and therefore increase your revenue.
Whether it’s through a sponsored Facebook post, a Google ad, or a promoted tweet; paid media services have the power to increase the traffic to your website drastically. Social media platforms help you create customized ads targeting a specific audience. For example, on Facebook, you can create ads specific to the target audience’s age group, gender, etc. Similarly, on Instagram, you can promote your photo or a video ad on a user’s feed.
Why choose Paid Media Agency?
At Paid Media Agency, we believe in understanding customer intent based on an evidence-based and data-driven approach. From Google to Facebook to Instagram and twitter and all other forms of social media, Paid Media Agency’s team knows how to create online marketing campaigns that work while giving you the best possible return on ad spend. Our team of experts do an in-depth keyword analysis and we ensure that ads we create for you match customer intent and are relevant to your products, services, and industry. Paid Media Agency has devised online advertising strategies that earn our clients unprecedented investment returns. When you work with us on paid media marketing, you should be rest assured with respect to transparency, honesty and the best quality in the online marketing services.
